We are not a traditional record label. We are a digital checkpoint.

#1

The Definition

Natural Stupidity [noun]: The innate human ability to repeat the same mistakes—war, greed, destruction—while expecting different results.
Artificial Intelligence [noun]: The tool we use to document it.

#2

The Mission

While the rest of the industry debates whether AI is “real art,” we are busy using its help to scream about real reality. We believe that sometimes, it takes a synthetic voice to tell the human truth.

#3

The Protocol

We don’t hide the code. We champion the algorithms and neural networks that others fear. We are the ghost in the machine, proving that while biology has limits, the message does not.

The Experience

Visual Hallucinations

We don’t make “music videos.” We generate visual immersions. Expect cinematography that blurs the line between the dream and the nightmare.

Sonic Weaponry

Our roster has no genre limits. We deliver a diverse spectrum of premier sound, from underground experiments to accessible anthems.

The Feedback Loop

We are listening. You are the Training Data. Your reaction influences the evolution of our artists and the trajectory of the sound.

Embrace the Glitch

Join us. Help us redefine what genius sounds like when you remove the human ego.